- On January 24th and 25th, the municipality will present the project ‘Turisme para respirar’ (Tourism for breathing) and a step-by-step demonstration of how to produce wattle.
El Poble Nou de Benitatxell wants to show the world its charms. This year it will do so at Fitur, considered the second most important tourism fair in the world, where it will be present from Thursday January 23rd to Saturday January 25th.
The town will stand out at this annual event for world tourism professionals in a very special way, defending the values that characterise it as a destination: sustainability and a way of tourism that respects the environment, nature, its people, its traditions and its language, Valencian.
On Friday 24th, at 11:15h in the ‘’Municipalities Costa Blanca‘’ press room, they will present their star project: ‘Tourism for Breathing’. This campaign suggests a different way of enjoying holidays on the Costa Blanca with the creation of five guided meditations in five different places in the municipality: the Portalet viewpoint, the Moraig cove, Morro Roabit, Les Fonts park and Pous de l’Abiar area.
In each of these urban environments and natural spots, a campaign stand has been set up with a QR that takes the visitor to the landing page turismeperarespirar.com. The website offers information about each location and allows visitors to listen to a meditation session created specifically for that place. These meditations, which can be listened to in Valencian and Spanish, are also available on the Spotify and YouTube platforms.
The meditations have an introduction in which the objective of ‘Tourism for Breathing’ is stated and a short presentation of the environment is given. In each of them, mindfulness is practised through different contents: breathing, sensations, thoughts, emotions, compassion or contact and connection with nature.
Although these meditations seek that visitors and mindfulness practitioners get to know the municipality and perform the meditations in situ, ‘Tourism for breathing’ enables meditations to be performed remotely and is ‘a tool for El Poble Nou de Benitatxell to reach many people interested in and practising meditation in a different way, through unique and exclusive meditations in the town’, said the councillor of the area, Víctor Bisquert.
This will not be the only attraction. On Saturday 25th, at 11:00h, they will bring to the Costa Blanca stand an original step-by-step demonstration of how to make ‘cañizos’ and a sample of local products. The ‘cañizos’ are a symbol of tradition and roots of El Poble Nou de Benitatxell. Formed with reeds stacked symmetrically to make a platform, they have traditionally been used for two great treasures: the ‘escaldà de la pansa’, a practice declared an Asset of Intangible Interest in 2018 with which muscatel sultanas are made, and the ‘encesa’, a traditional unique fishing practice of the cliffs of La Marina in which the wattles were hung from the cliffs to fish at night in suspension. These constructions are known as ‘pesqueres de cingle’.